26 days ago

Business Analyst - Marketing Analytics

Expedia

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At Expedia, our mission is to revolutionize travel through the power of technology. With over $70BN in gross sales in the past 12 months alone, we are operating at a massive scale; data and analytics is naturally at the heart of everything we do.

To join our growing team, we need curious, data driven analytical thinkers with a dedication for learning and self-improvement who would like to have an impact

Expedia's Analytics and Revenue Management group, ARM, supports the lodging organization by analyzing business trends, deriving insights and guiding management's focus based on findings. In addition the group will support the management of key projects and initiatives.

Given the high visibility and wide exposure to Expedia's business, ARM also serves as a talent pool for the wider organization.

Business Analyst - Marketing Analytics

Job description:

Main Responsibilities -

Help understand financial performance and its underlying drivers in the world of Travel

This may take the form of one of the following:

  • How can a specific hotel chain or individual hotel increase its sales on our platform?
  • Why more / or less travelers than expected are booking holidays to a specific destination ?
  • What is the effect of the website changes on consumer bookings?
  • Of the different products we have, what should our sale force be focused on ?
  • Website funnel analysis
  • Which are the areas in the business we should focus attention on?
  • What do we estimate will be the effect of deploying a specific initiative to our hotel partners and consumers?
  • Why do we see changes in booking cancellations?

Required profile:

Requirements

  • Bachelor's degree in Economics, Mathematics, Engineering or other technical field desired, Master/PHD are appreciated
  • Desired experience with Google analytics / tagging
  • Superior problem-solving skills, self-motivation and the capacity to work under pressure and tight deadlines
  • Intellectual curiosity for what drives the business
  • Good plus, but not a must is hands-on analytical experience, knowldege of SQL, R/Python or other equivalents.

What we offer:

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

Expedia.com LTD (UK),
(425) 679-7200