Biogen creates new standards of care in therapeutic areas with high unmet medical needs. Founded in 1978, Biogen is a global leader in the biotechnology industry in the discovery, development, manufacturing, and commercialization of innovative therapies. Patients in more than 90 countries benefit from Biogen's significant products that address diseases such as lymphoma, multiple sclerosis, and rheumatoid arthritis.
Biogen´s international headquarters resides in Zug/CH and employs a highly diverse, multi-cultural workforce. In 2011 the Great Place to Work Institute ranked Biogen International GmbH among the Best Workplace in Switzerland across all industries for the second year in a row. Be part to truly global, innovative company with a unique working environment!
Area Business Manager - Lausanne and Geneva areas
Caring Deeply. Changing Lives. Area Business Manager, Lausanne/Geneva region
Biogen (NASDAQ: BIIB) is a biotechnology leader that discovers, develops and delivers innovative
therapies to improve the lives of patients with neurodegenerative diseases, hematologic conditions
and autoimmune diseases. Patients worldwide benefit every day from our medicines for multiple
sclerosis (MS) and hemophilia.
The Area Business Manager(ABM) is expected to maximize territory sales performance by
developing and executing an effective business plan. Doing so necessitates utilizing resources
provided by Biogen, analyzing territory performance, identifying customer needs, defining action
plans and implementing local marketing strategies, and organizing programs and related efforts that
will positively impact others’ understanding of and interest in the assigned products. The ABM is
responsible for executing these activities within both internal and external compliance regulations
and territory budgets. The ABM shall be involved in special projects and pilots.
1. Achieving sales goals: Works toward overachievement of sales goals set by the organization;
Prioritizes activities that drive market share; Applies marketing and business strategy/tactics in order
to maximize sales outcomes. Consistently operates in the professional selling approach.
2. Business planning: Develops and executes a territory plan that includes prioritized regional goals;
Analyzes data to identify viable opportunities; Coordinates and utilizes available resources (plans
and organizes regional events, programs, luncheons, materials); understands and leverages business
analytics to maximize regional opportunities.
3. Leveraging and coordinating resources: Takes lead role in mobilizing resources in support of
customer needs; Uses resources in a smart and impactful way; Digs beneath surface and seeks
resources that address the core of an issue; Aligns with other ABMs in overlapping territories;
Collaborates with internal teams and cross-functional partners to advance programs and initiatives.
Improves customer’s service and patient outcomes by x-functional teamwork.
4. Supporting successful patient outcomes: Closely tracks progress of new patients starting
treatment (as appropriate in the geography and according to law requirements/restrictions); Informs
healthcare providers and other stakeholders regarding access and reimbursement programs (as
appropriate in the geography) and ensures appropriate service of Biogen; Ensures availability of
product (where applicable); Interacts appropriately with internal compliance experts to ensure
efforts are aligned with relevant laws and regulations.
5. Maintaining best in class knowledge: Demonstrates industry-leading understanding of disease
state, products (Biogen and competition), clinical practices, market dynamics, and healthcare
systems; Proactively seeks external opportunities for learning, including conferences, seminars, and
professional associations; Participates actively in training to acquire and advance knowledge; Is seen
as the internal and external expert and is used as internal resources for day to day questions.
6. Conducting administrative follow-through: Keeps timely documentation (e.g., expense reports,
2 Caring Deeply. Changing Lives. compliance related) and provides inputs required for planning and coordination; Ensure
performance of Frequency of sales calls on designated customers in the territory; Makes appropriate
use of processes and technology and constantly operates in the professional selling approach.
Education & Skills
1. Experience in a Pharmaceutical or Biotechnology sales position 2. Specialty care background 3. Fluency in French and English essential, Germany to a conversational level preferred